Your Weekly InsurTech Newsletter

Plus: Innovation alert - the top 20 UK insurtech companiesđź’ˇ

Author

Rafe Houston
February 12, 2025

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Welcome to InsurTech, the weekly newsletter for Insurance professionals. Now is the time to fine-tune your strategies, leverage cutting-edge insights, and ensure your campaigns not only engage but convert.

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EDITOR’S PICK🎯

Forecasting isn’t just about pulling pipeline reports and hoping for the best. Too often, sales leaders think they have visibility into their deals—until they realize too late that a key opportunity has slipped.

Laura Keith, CEO of Hive Perform, believes the problem isn’t just about having more data—it’s about having the right insights at the right time. The best sales teams don’t just react to deal risks; they predict them before they derail the quarter.

The real question sales leaders should be asking isn’t “What happened?” or even “What’s happening now?”—but “What’s about to happen, and how do we get ahead of it?”

With AI-driven deal intelligence, sales leaders can move beyond gut instincts and CRM guesswork. The future of forecasting isn’t tracking the past—it’s shaping what happens next.

Feeling confident in your forecast? If not, it might be time to rethink your approach.

INDUSTRY INSIGHTS đź“°

The UK leads in insurance innovation, hosting nearly 25% of Europe's insurtech firms and setting the pace for tech-driven market evolution. Companies like Artificial Labs and Zego redefine customer engagement and product efficiency through AI and data analytics, offering strategic insights crucial for enhancing sales performance and digital transformation.

Aon's new parametric insurance solution addresses hurricane-induced storm surge losses, partnering with Floodbase and Swiss Re Corporate Solutions to revolutionize insurance offerings. This innovation utilizes meteorological data, offers customizable coverage, and bridges traditional policy gaps, positioning itself as a strategic asset for InsurTech leaders aiming to drive sales and digital transformation.

Lloyds' Core Data Record (CDR) revolutionizes insurance by streamlining data collection for operational efficiency and cost reduction. Novidea's platform offers strategic advantages, enabling seamless CDR compliance and advanced analytics. This positions sales leaders to capitalize on a digital-first, customer-centric transformation, enhancing sales performance and driving innovation in InsurTech.

Cytora's new agentic AI platform revolutionizes risk assessment, crucial for sales leaders in the InsurTech sector. By digitizing intricate transactions effortlessly, it significantly enhances risk processing efficiency and decision clarity. This advancement offers strategic insights and technological leverage, empowering business development and digital transformation in insurance technology.

Polly's Digital Pathway transforms UK life insurance sales by streamlining access for mothers, bypassing traditional call channels. This strategic innovation leverages real-time analytics for customized coverage, responding to the digital shift. As a pivotal move in insurtech, it exemplifies how technology-driven convenience can redefine market engagement and sales enablement.

Openly, an InsurTech innovator famed for distributing homeowners insurance via independent agents, has secured a robust $193 million in growth financing, signaling strategic expansion and advanced technological enhancement. Spearheaded by Eden Global Partners and Allianz X, alongside existing investors, this injection fortifies Openly's commitment to broadening its market presence and advancing underwriting capabilities across 24 states, with an impressive $301 million in written premiums reported for 2023.

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